

Food Services / QSR / Cloud • Season 3 • Episode 9
Pizza Galleria
Starts From - ₹149
Where to Buy
Product Details
Entrepreneur Background
Sandeep Jangra is Season 3's most small-town-food-revolution founder a BTech dropout who left his Gurgaon job to bring Italian pizza culture to Gohana, a small Haryana town where no national pizza chain (Domino's, Pizza Hut) had ever opened because the market was considered too small. He visited various pizza brands to learn recipes, conducted his own R&D, and created a special liquid cheese that gives Pizza Galleria's pizzas their distinctive taste.Ishan Chugh joined from Bharti Airtel, bringing corporate operational structure and computer science expertise to complement Sandeep's product development and entrepreneurial energy. Together, they scaled from a single Gohana outlet in 2015 to 60 plus outlets across India by 2024.Sandeep's founding insight was specifically small-town: Tier-3 and Tier-4 Indian towns had the same pizza cravings as metro cities but no affordable, quality vegetarian pizza option available locally.
The Product / Service
Pizza Galleria is India's most small-town-focused pure vegetarian pizza franchise chain producing over 50 unique pizza recipes alongside complementary fast food items, designed specifically for Tier-2, Tier-3, and Tier-4 Indian town consumers who want restaurant-quality vegetarian pizza at accessible pricing without driving to the nearest metro city. The brand's special liquid cheese developed by Sandeep through his own R&D after visiting multiple pizza brands and studying their recipes is the proprietary recipe element that creates the specific taste profile Pizza Galleria's customers associate exclusively with the brand. The 100% vegetarian commitment differentiates Pizza Galleria from Domino's and Pizza Hut (which serve non-vegetarian options) in a market where many Tier-3 and Tier-4 families prefer exclusively vegetarian restaurants.
The Ask
Amount Asked: ₹1 crore Equity Offered: 2% Implied Pre-Money Valuation: ₹50 crore
Pitch Presentation
Sandeep and Ishan walked into Season 3 Episode 9 with trays of Pizza Galleria's food for the Sharks to taste and every Shark's reaction confirmed the product quality immediately. The pizzas were genuinely delicious, the variety was impressive, and the pure vegetarian positioning resonated with the Sharks personally. The pitch's commercial story was strong: 50 to 60 pizzas per month at launch scaling to 4 to 5 lakh pizzas monthly, 60 plus outlets, Zomato ratings of 4.2 to 4.9, and some outlets generating ₹14.5 lakhs monthly. The vision of 500 franchise outlets by 2030 to become India's biggest vegetarian pizza chain communicated genuine ambition. However, the pitch collapsed when the Sharks began asking specific financial questions franchise economics, revenue breakdown, net profit calculation, gross margins — and the founders could not provide clear, consistent answers.
Sharks' Reactions & Criticism
Aman Gupta was the first to exit despite liking the products and the founders. He noted the founders were great entrepreneurs but advised them to hire a co-founder or finance manager because their financial understanding was insufficient for institutional investment. Deepinder Goyal (Zomato guest Shark) loved the food and appreciated the founders' passion. Vineeta Singh felt the founders lacked understanding of their own business fundamentals. Namita Thapar liked the food and called the founders "sweet and pure." She told them to learn financials as they were not clear about net profit, gross profit, or franchise agreement economics. She exited citing lack of domain expertise. Anupam Mittal asked about their top three SOPs for scaling to 500 franchise outlets. He was dissatisfied with the founders' answer and exited because the operational framework for the ambitious 500-outlet vision was not articulated with sufficient clarity.
Negotiation & Offers
No Shark made a formal offer. All exited before entering negotiation. The unanimous exit reason across the panel was the founders' inability to articulate their own financial metrics clearly not the product quality (which was unanimously praised), not the market size (which was acknowledged as large), and not the founders' passion (which every Shark respected).
Final Verdict
Sandeep Jangra and Ishan Chugh left Shark Tank India Season 3 Episode 9 without any investment. All Sharks declined unanimously citing the founders' financial communication failure rather than product quality or commercial potential concerns. The post-episode response from Sandeep captured the outcome gracefully: "Our experience on Shark Tank was phenomenal. The feedback from the Sharks was spot-on and incredibly valuable, and we totally agree with their insights."
Beyond Shark Tank
Pizza Galleria is available through dine-in outlets, in-house delivery, and platforms like Zomato and Swiggy. The company owns and operates 18 outlets, while 12 outlets are owned and operated by franchisees. Additionally, there are 4 outlets that are franchisee-owned but operated by the company. From the 18 outlets, in FY20-21, they achieved sales of ₹8.5 crore. In FY21-22, sales increased to ₹10.5 crore, and in FY22-23, they reached ₹11.5 crore. For FY23-24 (till September), they have already achieved ₹9 crore in sales and are projected to close the year with ₹16.5 crore in sales and a projected profit of ₹2.5 crore. Pizza Galleria continues expanding — the Shark Tank national broadcast placing Gohana on India's culinary atlas for the first time. The brand's trajectory from ₹8.5 crore to a projected ₹16.5 crore in four years demonstrates genuine commercial scaling that the pitch's financial communication failure had obscured.
