

Home, Kitchen & Lifestyle • Season 2 • Episode 14
Kyari Innovation
Starts From - ₹248
Where to Buy
Product Details
Entrepreneur Background
Priya Nair, founder of Kyari Innovation, comes from urban gardening background with passion for bringing gardens to apartment dwellers. Recognizing that 70% of Indians live in apartments without garden space, she created Kyari modular, space-efficient gardening solutions enabling apartment dwellers to grow fresh vegetables and herbs at home.
The Product / Service
Kyari manufactures modular vertical gardens and smart gardening systems specifically designed for apartments. Products include self-watering planters, vertical garden frames, smart soil sensors with app connectivity, and curated seed kits. Systems designed for minimal space requirements, automatic watering, and app-based monitoring of plant health. Target: urban apartment dwellers aged 25-45 wanting fresh vegetables without garden space.
The Ask
Amount: Rs 75 lakhs | Equity: 12% | Valuation: Rs 6.25 crore
Pitch Presentation
Priya presented urban gardening opportunity: 500M+ apartment dwellers in India, limited garden access. Kyari enables home vegetable growing with minimal effort. Metrics: 50,000+ units sold, Rs 2 crore annual revenue, 70% customer retention, 4.7/5 rating, expanding to 10 cities.
Sharks' Reactions & Criticism
Vineeta Singh appreciated sustainability angle but questioned scalability of product-based model. Anupam Mittal liked concept but raised concerns about unit economics and customer acquisition costs in competitive space. Peyush Bansal questioned whether apartment dwellers would invest in gardening systems versus buying vegetables from stores.
Negotiation & Offers
Vineeta showed interest offering Rs 75 lakhs for 18% equity valuing at Rs 4.16 crore. Priya countered Rs 75 lakhs for 12% equity citing existing traction and organic growth. Valuation gap remained—Vineeta wanted more equity given capital needs. After discussion, they could not reach agreement on equity terms.
Final Verdict
Deal Status: NO | Equity negotiation gap between founders and Shark prevented investment
