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PadCare
Deal Done

Beauty & Personal CareSeason 2Episode 23

PadCare

Starts From - ₹18,000

Sharks Invested

Product Details

Entrepreneur Background

Anjali Sharma and Meera Patel, co-founders of PadCare, met during their medical college years in Mumbai and discovered a shared passion for addressing period poverty and menstrual health stigma in India. Anjali comes from a middle-class family where discussing menstruation was considered taboo, leading to her own educational gap about period health. Meera, a gynecologist by training, witnessed firsthand how lack of proper menstrual product education and affordable options affected millions of women's health and dignity. After completing her medical degree, Meera conducted extensive research documenting that over 70% of Indian women use unhygienic alternatives during menstruation due to cost, misinformation, or lack of awareness. This staggering finding became the catalyst for PadCare. The two founders spent 18 months researching sustainable, affordable menstrual products and consulting with gynecologists, women's health experts, and women from various socioeconomic backgrounds.

The Product / Service

PadCare manufactures affordable, chemical-free menstrual pads designed specifically for Indian women's needs, body types, and climate. The product range includes regular pads, heavy-flow variants, and organic cotton pads with biodegradable packaging. All pads are manufactured without harmful chemicals like chlorine, plastics, or synthetic fragrances, using certified organic cotton and natural materials. PadCare also offers educational content through an app and website addressing menstrual health myths, providing period tracking features, and offering health resources developed by gynecologists. The company partners with NGOs to distribute subsidized pads to girls in schools across rural India, creating a double impact of providing access while normalizing menstrual health conversations. The pricing strategy targets affordability without compromising quality, positioning PadCare as the brand that brings gynecologist-approved, eco-friendly menstrual products to every Indian woman.