GunjanApps Studios

Started in 2016 by husband and wife duo Sourav and Gunjan Gupta, Kolkata-based GunjanApps Studios develops educational games for kids aged between 1.5 to 12 years. The startup claims to have developed over 40 mobile apps that collectively have 200 million downloads. Sourav Gupta is an engineer who worked for 12 years with L and T Infotech and later IBM before quitting his corporate career to co-found GunjanApps. Gunjan Gupta is a certified Android programmer with 3 years of experience as a web and mobile app developer. Both are from Kolkata. The couple was living in the US when they observed how their son, aged 1 at the time, learned numbers by playing with a PoC that Gunjan was working on at the time. That is when the founders had their eureka moment — an app that allows children to learn without parental assistance. Gunjan said she could not find any free app that offered a similar learning experience.

GunjanApps Studios is India's largest educational gaming company for children, building free-to-play, advertisement-supported mobile games covering mathematics, English, puzzles, colours, and physical fitness for children aged 1.5 to 12 years. The studio's philosophy is that meaningful screen time (children learning through interactive gameplay without parental intervention) is better than passive screen time (YouTube or entertainment videos). The flagship product is the math learning game with 60 million downloads and 3 lakh positive reviews making it one of the most downloaded educational apps in India. The free model removes the subscription barrier that other edtech companies impose, making the apps accessible to every economic segment across India.