
Product Details
Entrepreneur Background
Niti Singhal is Season 1's most internationally trained fashion design founder a graduate of Istituto Marangoni in Milan (one of the world's most prestigious fashion design schools, shared with Isak Fragrances' Vidushi Vijayvergiya as Episode 23's two Istituto Marangoni founders across Season 1), who gained experience in renowned Italian fashion houses, discovered the convertible clothing concept from the practical challenge of travelling with limited luggage space, returned to India in 2017, and launched Twee in One in 2018 with a mission to make Indian women's wardrobes more versatile, sustainable, and expressive. A timeline of Niti Singhal's journey in fashion: 2015: Completes fashion design education at Istituto Marangoni, Milan. 2016: Gains experience with renowned Italian fashion houses, focusing on embroidery and fabric. 2017: Returns to India and begins developing Twee In One, a versatile clothing brand. 2018: Launches Twee In One with an initial investment of ₹8 lakhs.
The Product / Service
Twee in One is India's first dedicated reversible and convertible fashion brand designing garments (dresses, tops, jackets, and other women's wear) that can be worn in multiple configurations through clever construction (reversible fabrics, convertible necklines, detachable elements, adjustable silhouettes) allowing a single garment to create 2, 3, or more distinct looks combining Istituto Marangoni design craftsmanship with sustainable fashion principles (buy less, wear more, reduce wardrobe waste) and organic fabric sourcing.