Mavi's

Meenakshi Bhanj Deo (Co-founder & Brand/Product Lead) is the "brains" of MAVI's the product innovator, flavour developer, and brand storyteller. Meenakshi is the brand's 'brains'. She is a dog trainer and behaviorist. She earned a master's degree in psychology before beginning her career in event management in the late 1990s. Vikram Mittal (Co-founder & Sales/Marketing Lead) is the farmer's market salesman, brand evangelist, and customer-facing commercial engine. Vikram is a food enthusiast and always strives to eat locally and seasonally. He enjoys cooking, and in 2015–16, he especially enjoyed baking sourdough bread whenever he went on holiday at home. At a farmer's market, Vikram is the salesman of dreams, making sure a customer samples every flavour before you leave.

MAVI's Pantry is India's most comprehensive artisanal fermented food and drink brand hand-brewing and fermenting a range of traditional and international probiotic beverages and foods (kombucha, water kefir, beet kvaas, tepache, kanji/shikanji, ginger ale) and fermented foods (kimchi, sauerkraut, fermented garlic), using traditional fermentation processes without preservatives or artificial additives, distributed through their website (pan-India delivery), farmers markets, and specialty health stores targeting India's growing gut-health-conscious urban consumer who wants natural, probiotic-rich alternatives to sugary carbonated drinks.