Alpino Health Foods

Founded in 2016 by a group of six friends in Gujarat, Alpino Health Foods was born out of a personal fitness journey. The founders were searching for a protein-rich, vegetarian food product and discovered a gap in India's peanut butter market. They decided to create a Made-in-India, natural peanut butter brand free from hydrogenated oils, preservatives, and refined sugar. With limited funds and big ambitions, Alpino launched operations with a clear mission: "To make India healthier with nutritious, affordable, and accessible food products." Chetan Kanani (CEO & Co-founder) is the company's primary spokesperson and strategic leader — the founder who handled most of the Shark Tank pitch negotiations and has led the post-show Alpino 2.0 revival. The six-founder structure — six equal co-founders from the same university — was the pitch's central governance concern for the Sharks. The Sharks were shocked that Alpino had not chosen a CEO, and Anupam stated that it could become a significant

Alpino Health Foods is India's pioneering premium natural peanut butter brand — manufacturing a range of gluten-free, non-GMO, vegan, preservative-free, and refined-sugar-free protein-rich food products (peanut butter in multiple variants, peanut butter powder, muesli, apple cider vinegar, almond butter, chocolate spreads, and the world's first 100% peanut-based protein powder) using 100% roasted Indian peanuts, sold across 20+ e-commerce platforms and 6,000+ offline retail touchpoints, targeting India's growing health-conscious fitness community.