
Product Details
Entrepreneur Background
Suman Choudhary is the creative and cultural heart of SweeDesi. Suman has done a Ph.D. in English and worked as an assistant professor in Jaipur. Sharktankindiaclub Her academic background — a doctorate in English literature, the study of language, narrative, and meaning — gives her an unusual lens for a food entrepreneur: she thinks about food as story, as cultural memory, as regional identity expressed through taste. Suman is from Jaipur. She loves to eat sweets, and after her marriage, she got shifted to Pune where she missed the taste of Jaipur sweets Vinod Kulhari brings the technology and operational backbone to the partnership. Both founders are alumni of AIT Pune (Army Institute of Technology Pune) .
The Product / Service
SweeDesi is an online and offline platform that delivers authentic, traditional Indian regional sweets and savouries from their place of origin directly to customers' doorsteps within 24 hours — sourcing from the best regional "halwais" at each origin location and ensuring freshness through cold-chain logistics. SweeDesi is an online and offline platform which provides authentic and traditional sweets and savouries from its origin place to the doorstep in less than 24 hours. India is a country for sweets and spices, and every region is known for its unique delicacy which has originated from that place itself. SweeDesi brings all such delicacies and GI tag sweets from their origin to the customer's doorstep in less than 24 hours. These traditional and authentic sweets are sourced from the best regional halwais and delivered to customers absolutely fresh. SweeDesi manufactures all the famous sweets from all the famous places — Agra ka Petha, Ghewar from Jaipur, Kachodi from Rajasthan.