Auli Lifestyle (AULI Lifestyle Consultancy)

Aishwarya Biswas is one of Season 1's most globally-credentialled founders — a woman who lived across five countries, held senior management positions in multiple industries, and walked away from all of it to build a home-based Ayurvedic skincare brand in Kolkata, because the market did not have what she believed Indian skin deserved. Aishwarya Biswas has lived in five countries, working at senior management levels before launching her own skincare brand, Auli Lifestyle, in June 2017. She completed her graduation with a double major in marketing from the University of Bridgeport in the US, and followed it up with an MBA at SP Jain Institute of Management alongside a short stint at the London School of Economics. A trained image consultant from the Fashion Institute of Technology, New York, Aishwarya is a well-known face in the beauty industry, and was the winner of Lakme Sananda Tilotamma.

Auli Lifestyle is an internet-first Ayurvedic and natural skincare brand offering a comprehensive range of cruelty-free, chemical-free, and sustainably produced skincare, haircare, body care, and wellness products — formulated in-house, targeting Indian skin conditions and India's diverse climate zones. AULI stands as an Affordable, Unique, Lush, and Indian skincare brand that uses all-natural ingredients. Bizlitesolutions Each word in the acronym is a commercial commitment: Affordable (premium quality without luxury pricing), Unique (proprietary in-house formulations), Lush (sensory richness in texture and fragrance), and Indian (made in India, for Indian skin, with Indian botanical heritage) Auli is a skincare brand that combines Ayurveda with modern science. Start Up Article This is not greenwashing — the Ayurvedic active ingredients (botanical extracts, honey, traditional herbs) are combined with scientifically validated actives.